AI for Sales
This course covers AI-assisted insight building, AI-powered outreach, proposal drafting, building a sales agent, and the prompt and context engineering that decide whether any of it produces something you would put in front of a customer.
Prerequisites
- You carry a number, or you support someone who does — AE, pre-sales, SDR, founder
- No code, no terminal, and no machine-learning background assumed
- Six modules across four days, 2–2.5 hours each; work them in order, each one reuses the last
Prerequisites
You sell, or you support someone who does
AE, pre-sales, SDR or founder — anyone who has needed to know something about an account before a conversation
No code, no terminal, no ML background
Every exercise runs in a browser and in tools you already have access to
An account to practise on
Bring a real prospect or customer — the exercises are far more useful against a company you actually care about
Lessons
AI-Assisted Insight Building
Walk in with an insight instead of an assumption
AI-Powered Sales Outreach
From one researched account to a qualified list
Proposal Drafting
Turn a validated pain point into an outcome and a number
Discover, Draft & Deliver: Building an AI Sales Agent
The first three modules, wired into one workflow
Prompt Engineering for AI-Assisted Sales
Why one prompt qualifies a lead and the next returns mush
Context Engineering for AI-Assisted Sales
Get your business into the model, not just your question
Unlocks
A repeatable pre-call briefing
Research an unfamiliar account in under an hour and know which claims in the briefing are checkable
Outreach that scales without flattening
List-scale sending that still reads as one person writing to one person
Judging AI output before a customer does
Spot the invented capability, the unsourced fact, and the case study that never happened